Sincerity, Optimism, Gratitude
The development of the enterprise is a symbol of culture growth. Since the start of the establishment, Rongsheng has set up the splendid goal—to be the first brand representative of chemical fiber industry in China. With the strategy goal of “Being Great, Being Powerful, Being Proficient, Being Excellent”, the company realizes win-win model between the enterprise and staff, between the enterprise and customers, between the enterprise and the society, which calls up every employee devoting their strength to work, then to realize their self-value and achieve their own life goals.
The central purpose of Rongsheng is to increase tax for the country, create life for the staff, and make profits for the shareholders. What’s more, Rongsheng has its definite concept on value, which can be detailed as employment concept of “Attitude First, Potentiality Second, Capacity Third, Educational Background Fourth”, team spirit of “Share Smiles and Sorrows Together”, moral outlook of “Loyalty and Filial Piety for Others, Professional Ethnics for Ourselves”, rewards and punishment system of “Reasonable Rewards and Punishment, Accessible Applications and Appeals”, brand notiong of “Create Top-grade Brand, Pursue Long-history Prosperity”. Rongsheng staff should take a positive act in carrying forward the tradition of “Unity, Devotion, Struggle, Innovation”, and inheriting the principle of “Being a Moral Man, Doing the Factual Thing”. Rongsheng culture is a kind of humanistic culture, and the group holds the firm position that the staff is the greatest treasure of the enterprise, and then excellent staff create first-class brand.
Root of Rongsheng Culture
“Sincere Creation, Preeminent Pursuit” is the basic management concept of Rongsheng. Whether at the beginning or at present times, “Sincerity” is the abiding belief of Rongsheng people.
Style of Rongsheng Culture
Rongsheng’s pragmatic style is a great impetus to leap from the starting of 200 thousand RMB total assets and hundreds of thousand RMB sales value to the current of over 30 billion RMB total assets and 35 billion sales value.
Innovation—Vitality of Rongsheng Culture
Since the establishment, Rongsheng all along insists on innovative awareness, just as a trickle of fresh blood melt into the personalities of Rongsheng People, and subsequently infiltrates into Rongsheng Brand.
Staff—Spirit of Rongsheng Culture
Rongsheng keeps the guideline to put staff as the greatest treasure, perfecting employment system, improving staff’s welfare and remuneration, actively creating better career for the staff, promoting the development of both the enterprise and the staff.